On the contrary, it is losing ground to the competition.
With COVID-19-induced disruptions forcing most businesses to adapt their operations to be more remote friendly, Dropbox was in prime position to gain market share. This WFH Solution Provider Saw Market Share Decline During COVIDĭropbox’s share of the global cloud storage market has fallen from 4.4% in 2017 to 3.6% in 2019 as more competitors enter the space and existing competition ramped up storage options. Dropbox not only has to convince customers not to use Apple’s convenient and competitively-priced service, but it also must convince them that Dropbox’s service is meaningfully better. Furthermore, each of these users may find Apple’s new Apple One subscription (which bundles iCloud, Music, TV, Arcade, Fitness, and News) more appealing than a third-party service.
DBX Users Vs Competition New Constructs, LLCĭropbox is at a disadvantage when it comes to competing for its competitors’ users.įor instance, Apple offers all of its customers 5 GB of free space through iCloud.
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